There are some changes (challenges?) coming up this year for my family that have forced me to evaluate what projects this year are most important and concentrate on them. I am a big believer in change & getting out of one’s comfort zone…so as much as it is not how I envisioned my year I choose to embrace it!

Change has a way of kicking my butt in gear. When I realize my timeline has been shortened, this is when my best work emerges. I tend to over think – over perfect things. In essence I work the best under pressure.

So the one thing I could not put off any longer, was programming my website. My own little piece of cyber space where you can browse my jewelry online for purchase – either limited edition or custom and to request pieces for wholesale or consignment . I needed a place of freedom where everything would be in one space and I would have total control over it. This would eliminate the need for selling on third party venues. Maintaining these shops is time consuming & I have not much control on the space itself (customizing). I find myself constantly saying, “I wish I could do…”, “I wish I could offer….”

So the software has been picked. The theme has been chosen and customized. I am now adding product for testing. Here is the test site… – which will soon become

(This is a test site so browse only…created accounts will not be kept once the site goes live). Once completed customers will be able to browse/buy and request jewelry, keep a wishlist & email items to friends/family, earn reward points, join a referral program & browse in 5 different currencies (more may be added later).

We still have to test the sign in/account/payment capabilities. For now I have payment set up via Paypal API, and eventually will also offer direct credit card payment.

I also have plans to add downloadable brochures & press releases to the site as well.

This will not only simplify my life but allow me to market my business & represent me the best way possible. :)

So that is what I am busy with. Along with moving over 100 ready to ship pieces to the site, I have over 30 pieces for my custom/engravable collection to photograph and add to the site as well. Then once that is complete I have to do it all over again for my supply shop. :)

To keep up to date with the site’s development & new products, check back here on the blog, or via Facebook.



 Leilani Cleveland Deveau is a self-taught jewelry artist with over sixteen years of experience. 4 years ago she added the fiber arts (wool processing/dyeing/carding/spinning, knitting, crochet and felting) to her long list of creative interests. Leilani welcomes questions or comments from other crafters and handmade artists, as well as requests for custom, wholesale or consignment jewelry. Her home studio is located in the Annapolis Valley, Nova Scotia. You can contact her by email:

2 comments on “Changes…
  1. Leilani, I like the look of your new shop page!
    Good on you too, for accepting the challenge and getting it up and running. I wish I was more skilled in programming and could sort something out for myself. One day…
    Tasha xo

    • Thanks Tasha it is exciting and feels like “home”…a long time coming. I am lucky that my hubby is the resident geek. I am the wannabe who has learned so much over our years together. I was lamenting, “Why oh why didn’t I do this ages ago?” but the truth is a lot of this software didn’t exist just two years ago…and we just didn’t have time to build it from scratch. F-R-E-E-D-O-M! :)

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